مال و أعمال
كيف تبدأ مشروعك الخاص بأعلى نسبة أرباح 2021
مشروعك الخاص يجب أن يتكيف مع المواقف المتغيرة؛ لإدارة عمل تجاري يعد إجراء بحث سوق متعمق في مجال عملك والتركيبة السكانية لعملائك المحتملين جزءًا مهمًا من صياغة خطة عمل، فهذه المقالة مخصصة لأصحاب المشاريع الذين يرغبون في تعلم الخطوات الأساسية لبدء عمل تجاري جديد.
خطوات للبدء بمشروعك الخاص
صقل فكرتك
- إذا كنت تفكر في بدء عمل تجاري، فمن المحتمل أن يكون لديك بالفعل فكرة عما تريد بيعه عبر الإنترنت، أو على الأقل السوق الذي تريد الدخول إليه.
- قم ببحث سريع عن الشركات الموجودة في المجال الذي اخترته.
- تعرف على ما يفعله قادة العلامات التجارية الحاليون واكتشف كيف يمكنك القيام بذلك بشكل أفضل.
- إذا كنت تعتقد أن عملك يمكن أن يقدم شيئًا لا تقدمه الشركات الأخرى أو تقدم نفس الشيء، فقط بشكل أسرع وأرخص، أو لديك فكرة قوية ومستعد لإنشاء خطة عمل خاص لعمل مشروعك الخاص.
توضيح عملائك المستهدفين
- إن الناس في كثير من الأحيان يقفزون إلى إطلاق أعمالهم دون قضاء الوقت في التفكير في من سيكون عملاؤهم ولماذا قد يرغبون في الشراء منهم أو توظيفهم.
- تحتاج إلى توضيح سبب رغبتك في العمل مع هؤلاء العملاء.
- أثناء مرحلة التفكير ، تحتاج إلى تسوية التفاصيل الرئيسية.
- إذا لم تكن الفكرة شيئًا أنت متحمس له أو إذا لم يكن هناك سوق لإبداعك ، فقد يكون الوقت قد حان لطرح أفكار أخرى.
اكتب خطة عمل
- بمجرد وضع فكرتك موضع التنفيذ ، عليك أن تسأل نفسك بعض الأسئلة المهمة: ما هو الغرض من عملك؟ ما هي أهدافك النهائية؟ كيف ستمول تكاليف بدء التشغيل الخاص بك؟ يمكن الإجابة على هذه الأسئلة في خطة عمل مكتوبة جيدًا.
إجراء أبحاث السوق
- يعد إجراء بحث شامل عن السوق في مجال عملك والتركيبة السكانية للعملاء المحتملين جزءًا مهمًا من صياغة خطة العمل.
- فيتضمن ذلك إجراء الاستطلاعات وعقد مجموعات التركيز والبحث عن تحسين محركات البحث والبيانات العامة.
- ضع في اعتبارك استراتيجية خروج.
- من الجيد أيضًا التفكير في استراتيجية خروج أثناء تجميع خطة عملك.
- إن توليد فكرة عن كيفية خروجك في النهاية من العمل يجبرك على التطلع إلى المستقبل.
تقييم أموالك
- بدء أي عمل تجاري له ثمن، لذلك عليك تحديد كيفية تغطية هذه التكاليف؟
- هل لديك الوسائل لتمويل شركتك الناشئة، أم أنك ستحتاج إلى اقتراض المال؟
- إذا كنت تخطط لترك وظيفتك الحالية للتركيز على عملك، فهل لديك أموال مخصصة؛ لدعم نفسك حتى تحقق ربحًا؟
- من الأفضل معرفة مقدار تكاليف بدء التشغيل.
شاهد أيضاً: مفاتيح النجاح في العمل 2021.
راقب نفقاتك
- لا تفرط في الإنفاق عند بدء عمل تجاري.
- افهم أنواع المشتريات المنطقية لعملك وتجنب الإنفاق المفرط على المعدات الجديدة الفاخرة التي لن تساعدك في الوصول إلى أهداف عملك.
- راقب نفقات عملك للتأكد من أنك على المسار الصحيح.
ضع في اعتبارك خيارات التمويل الخاصة بك
- يمكن أن يأتي رأس المال لبدء عملك من وسائل مختلفة.
- تعتمد أفضل طريقة للحصول على تمويل لعملك على عدة عوامل، بما في ذلك الجدارة الائتمانية والمبلغ المطلوب والخيارات المتاحة.
تحديد هيكل عملك القانوني
- قبل أن تتمكن من تسجيل شركتك ، عليك أن تقرر نوع الكيان الذي هي عليه. لديك بنية العمل يؤثر قانونيا كل شيء من كيف ملف الضرائب الخاصة بك المسؤولية الشخصية إذا حدث خطأ ما.
- ملكية فردية إذا كنت تمتلك الشركة بالكامل بنفسك وتخطط لتحمل المسؤولية عن جميع الديون والالتزامات ، يمكنك التسجيل للحصول على ملكية فردية.
- كن حذرًا من أن هذا المسار يمكن أن يؤثر بشكل مباشر على رصيدك الشخصي.
التسجيل لدى الحكومة ومصلحة الضرائب
- ستحتاج إلى الحصول على مجموعة متنوعة من التراخيص التجارية قبل أن تتمكن من تشغيل عملك بشكل قانوني على سبيل المثال، تحتاج إلى تسجيل عملك لدى الحكومات الفيدرالية وحكومات الولايات والحكومات المحلية.
- هناك العديد من المستندات التي يجب عليك تحضيرها قبل التسجيل.
شراء وثيقة تأمين
- قد يغرق عقلك كشيء ستنتقل إليه في النهاية ، ولكن شراء التأمين المناسب لعملك يعد خطوة مهمة يجب اتخاذها قبل الإطلاق الرسمي.
- قد يكون التعامل مع حوادث مثل تلف الممتلكات، أو السرقة، أو حتى رفع دعوى قضائية للعميل مكلفًا ، وتحتاج إلى التأكد من أنك محمي بشكل صحيح.
كوّن فريقك
- إن رواد الأعمال بحاجة إلى منح الموظفين نفس الاهتمام الذي يعطونه لمنتجاتهم.
اختر البائعين
- يمكن أن تكون إدارة العمل أمرًا مرهقًا، وربما لن تتمكن أنت وفريقك من القيام بكل ذلك بمفردك.
- هذا هو المكان الذي يأتي فيه بائعو الطرف الثالث.
- توجد شركات في كل صناعة من الموارد البشرية إلى أنظمة هاتف العمل للشراكة معك ومساعدتك على إدارة عملك بشكل أفضل.
العلامة التجارية لنفسك والإعلان
- قبل أن تبدأ في بيع منتجك أو خدمتك، تحتاج إلى بناء علامتك التجارية والحصول على متابعين مستعدين للقفز عندما تفتح أبوابك الحرفية، أو المجازية للعمل.
ينمو عملك
- إن الإطلاق والمبيعات الأولى ليست سوى بداية مهمتك كرائد أعمال؛ لتحقيق الربح والبقاء واقفة على قدميها ، تحتاج دائمًا إلى تنمية عملك.
- سيستغرق الأمر وقتًا وجهدًا، لكنك ستخرج من عملك ما تضعه فيه.
شاهد أيضاً: الربح من الإنترنت 2021.
ختاماً لكي تبدأ بمشروعك الخاص يجب عليك إتباع بعض الخطوات وهي معرفتك بالمنتج الذي تريد تصنيعه وتحديد تكلفة المشروع ومقدار أموالك ومعرفة أسواق التسويق وكيفية ترويجه؛ لزيادة مبيعاته ثَمّ زيادة أرباحه.
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